Internet Marketing Tutorial – Tips and Resources
In this internet marketing tutorial I will be sharing 5 proven strategies to increase traffic to your website. These strategies have been around for a long time and I can’t see them going out of style anytime soon.
Strategy 1. Find out what your Market wants
At first this may seem unrelated to traffic generation. But if you think about it for a while you will see the connection. More than ever these days you need to make a connection with your audience.
What better way to do that then to find out what their burning desires are and give them solutions to these desires. If you can harness the power of people’s inner most desires and ful fill their problems. They will flock to you and your site.
One of the best ways to find out what your market wants is too survey them. To create a free survey or poll go to zoomerang.com. Once you’ve created it you can embed it on your site or share it across facebook and twitter. I recommend providing some kind of incentive to compel people to complete your survey. This could be access to a video you’ve created or a short report you’ve written.
Strategy 2. Write Awesome Problem Solving Content
Once you have discovered what your target market wants. Then you need to get down to it and start pumping out high quality problem solving content.
You don’t need to write huge volumes but what you write must solve your markets problems and it must be high quality. No need for the fluff. Just get straight to it.
Once you have your articles written you should go ahead and submit them to the top article directories on the internet. The main article directories ares still a major source of quality traffic even after the feared Panda update.
Here are four top article directories:
Strategy 3. Create A Cool Slideshow
The next step you can take (this is great because you don’t need any extra content) is to create a Power Point Presentation. For this all you do is to break up your articles above into slideshows and then submit them to presentation sharing sites.
If you don’t have Microsoft office then I suggest you download open office and use their presentation building program called Impress. Mac users can use Keynote.
Once you’ve created your slideshows you then submit them to the top presentation sharing sites.
Here are some to get you started:
Strategy 4. Create An Instructional Video
Again we’re going to use the method of re-purposing our unique high quality content. This time we are going to create a video from our slideshow. Simply by recording our computer screen and then slowly reading each slide into a microphone. Now we have a video to share around the net.
I recommend using a cool online screen recorder called Screen-cast-o-matic. Its super simple to use and best of all its free!
You can get it here http://screen-cast-o-matic.com
Once you’ve created a video you can share it at these video sharing sites:
Strategy 5. Create A Podcast
This time we are going to strip the audio from the video recording we made and post it to itunes.com. Boom instant podcast. To do this you’ll need to download a free tool called Audacity. Go here to grab it http://audacity.com.
Then all you do is set the input to your sound card and then play your video. Simple as that we have our stripped recording.
Once you have created your podcast head over to http://www.podomatic.com/ and create an account. Upload your podcast and share it with the community
I hoped you enjoyed this internet marketing tutorial. Please add a comment below and share some strategies that you have used to generate streams of traffic to your site.